Our Approach

At CEMEX everything we do is geared towards ensuring that we remain the supplier, employer, and being the solutions partner of choice

We are constantly evolving in order to become more flexible in our operations, more creative in our commercial offerings, more sustainable in our use of resources, more innovative in conducting our global business, and more efficient in our capital allocation

Customer focus

We are committed to providing our customers with the most reliable and comprehensive array of building materials. To this end, we tailor our products and services to suit our customers' specific needs, from home and commercial construction, improvement, and renovation to infrastructure, agricultural, industrial, and other specialty applications.

We strive to create value for our customers by focusing on more vertically integrated construction solutions rather than separate products. We foster long-term customer relationships by providing them with reliable, high-quality service and consistent product quality. We constantly adapt to our customers’ needs through innovative products and financing schemes, providing them with solutions for the challenges they face in their specific market and business climate.
For more information on how our products provide the solution to our customer’s business materials needs, visit our Products and Services page.

Sustainable development

Sustainable development is embedded in our core business strategy and our day-to-day operations. We seek to build a smarter world through a simple and focused model that follows three main lines of action:

Enhancing our Value Creation: We seek to increase our operational efficiency through innovation and collaboration, in order to develop building solutions to meet the needs of a world with limited resources.

Managing our Footprint: We contribute to the development of a low carbon economy, helping to address climate change which is one of the world’s greatest challenges.

Engaging our Stakeholders: Our long-term success rests on fostering positive, long-term relationships with key stakeholders.

For more information on our sustainable development strategy, visit our  Sustainable Development page


We recognize that the construction industry is shifting toward more cost-effective, efficient, and environmentally friendly solutions; this inspires us to be more innovative in conducting our global business.

Through our efficient and sustainable approach to innovation, from supply chain and logistics to plant production and technical centres, we provide our customers with the most reliable and creative construction materials.

Our Global Centre for Technology and Innovation in Switzerland houses a state-of-the-art research laboratory. This laboratory has a unique and broad range of investigation tools and novel in-house testing methods that are available to the CEMEX community. Our research centre has considerable expertise in the following areas: new and enhanced construction materials; sustainable construction; cementitious materials (cement, fly ash, and slag); concrete and mortar products; admixture formulations; and aggregates.